Camp Cable Interactive Campaign

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Description

It was right before summer, and CenturyLink requested a competitive campaign to live online that would use humor to tap into current cable customers frustrations. From a micro site with survival tips to badges customers could virtually send to their friends, visitors were able to learn more about CenturyLink and get a laugh or two.

Role

ACD, Sr. Copywriter

For

CenturyLink

Type

Micro site, Banners, Direct Mail, T-Shirts, Posters, Video Game, Social + OOH